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WHAT’S THE MATTER EYESHADOW: Italcosmetici awarded at MakeUp in Paris 2020!

WHAT’S THE MATTER EYESHADOW: Italcosmetici awarded at MakeUp in Paris 2020!

We are very proud to announce that we have been awarded for the innovation of our textures for the third consecutive year. At MakeUp in Paris 2020, we have been selected among the finalists in the Formulation Category of the fair with a completely versatile texture, suitable to be filled in flaconette, pressed in pan or poured in pot.

Our “What’s the matter” eyeshadow will leave you speechless: it is a polyhedric high-performance eyeshadow that gives you an ultra velvety feeling and the comfort of a compact eyeshadow along with the high pay-off and long lasting properties that are usually only offered by liquid eyeshadows.